Goooal!

20/01/2013

Marketing 101. I won’t see many more cigarette packets like this, not now that they all have to be packed in plain brown cardboard. Such a shame, I’ll miss those pictures of people’s cancerous throats, teeth and eyeballs.

cigarette_packet

Perhaps I should have kept this one, it was full!

Also on marketing, I was struck by how this Jets “Goal!” banner was wrong, wrong, wrong. I reckon the marketing whizzes from the Knights and the Jaegers and the Boomers thought they could just bang out the same product for the soccer. But that’s not how soccer works. Someone hits a four in cricket? Yeah, go wave your “Four!” banner. Someone scores a try or shoots a hoop? Yay!

But how often does anyone score in soccer? It at all?

goal_banner

No wonder it got chucked. Did the syringe come down in the wash with it at the same time? Surely the soccer isn’t that bad!